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In this digital era, our privacy is under constant threat as our personal data and traceable online/offline activities are frequently collected, processed and transferred by many software applications. Privacy attacks are often formed by exploiting vulnerabilities found in those software applications. The Common Weakness Enumeration (CWE) and Common Vulnerabilities and Exposures (CVE) systems are currently the main sources that software engineers rely on for understanding and preventing publicly disclosed software vulnerabilities. However, our study on all 922 weaknesses in the CWE and 156,537 vulnerabilities registered in the CVE to date has found a very small coverage of privacy-related vulnerabilities in both systems, only 4.45\% in CWE and 0.1\% in CVE. These also cover only a small number of areas of privacy threats that have been raised in existing privacy software engineering research, privacy regulations and frameworks, and industry sources. The actionable insights generated from our study led to the introduction of 11 new common privacy weaknesses to supplement the CWE system, making it become a source for both security and privacy vulnerabilities.

Digital and physical footprints are a trail of user activities collected over the use of software applications and systems. As software becomes ubiquitous, protecting user privacy has become challenging. With the increasing of user privacy awareness and advent of privacy regulations and policies, there is an emerging need to implement software systems that enhance the protection of personal data processing. However, existing privacy regulations and policies only provide high-level principles which are difficult for software engineers to design and implement privacy-aware systems. In this paper, we develop a taxonomy that provides a comprehensive set of privacy requirements based on four well-established personal data protection regulations and privacy frameworks, the General Data Protection Regulation (GDPR), ISO/IEC 29100, Thailand Personal Data Protection (PDPA) and Asia-Pacific Economic Cooperation (APEC) privacy framework. These requirements are extracted, classified and refined into a level that can be used to map with issue reports. We have also performed a study on how two large open-source software projects (Google Chrome and Moodle) address the privacy requirements in our taxonomy through mining their issue reports. The paper discusses how the collected issues were classified, and presents the findings and insights generated from our study.

Fast developing artificial intelligence (AI) technology has enabled various applied systems deployed in the real world, impacting people's everyday lives. However, many current AI systems were found vulnerable to imperceptible attacks, biased against underrepresented groups, lacking in user privacy protection, etc., which not only degrades user experience but erodes the society's trust in all AI systems. In this review, we strive to provide AI practitioners a comprehensive guide towards building trustworthy AI systems. We first introduce the theoretical framework of important aspects of AI trustworthiness, including robustness, generalization, explainability, transparency, reproducibility, fairness, privacy preservation, alignment with human values, and accountability. We then survey leading approaches in these aspects in the industry. To unify the current fragmented approaches towards trustworthy AI, we propose a systematic approach that considers the entire lifecycle of AI systems, ranging from data acquisition to model development, to development and deployment, finally to continuous monitoring and governance. In this framework, we offer concrete action items to practitioners and societal stakeholders (e.g., researchers and regulators) to improve AI trustworthiness. Finally, we identify key opportunities and challenges in the future development of trustworthy AI systems, where we identify the need for paradigm shift towards comprehensive trustworthy AI systems.

Advertising expenditures have become the major source of revenue for e-commerce platforms. Providing good advertising experiences for advertisers through reducing their costs of trial and error for discovering the optimal advertising strategies is crucial for the long-term prosperity of online advertising. To achieve this goal, the advertising platform needs to identify the advertisers' marketing objectives, and then recommend the corresponding strategies to fulfill this objective. In this work, we first deploy a prototype of strategy recommender system on Taobao display advertising platform, recommending bid prices and targeted users to advertisers. We further augment this prototype system by directly revealing the advertising performance, and then infer the advertisers' marketing objectives through their adoptions of different recommending advertising performance. We use the techniques from context bandit to jointly learn the advertisers' marketing objectives and the recommending strategies. Online evaluations show that the designed advertising strategy recommender system can optimize the advertisers' advertising performance and increase the platform's revenue. Simulation experiments based on Taobao online bidding data show that the designed contextual bandit algorithm can effectively optimize the strategy adoption rate of advertisers.

As data are increasingly being stored in different silos and societies becoming more aware of data privacy issues, the traditional centralized training of artificial intelligence (AI) models is facing efficiency and privacy challenges. Recently, federated learning (FL) has emerged as an alternative solution and continue to thrive in this new reality. Existing FL protocol design has been shown to be vulnerable to adversaries within or outside of the system, compromising data privacy and system robustness. Besides training powerful global models, it is of paramount importance to design FL systems that have privacy guarantees and are resistant to different types of adversaries. In this paper, we conduct the first comprehensive survey on this topic. Through a concise introduction to the concept of FL, and a unique taxonomy covering: 1) threat models; 2) poisoning attacks and defenses against robustness; 3) inference attacks and defenses against privacy, we provide an accessible review of this important topic. We highlight the intuitions, key techniques as well as fundamental assumptions adopted by various attacks and defenses. Finally, we discuss promising future research directions towards robust and privacy-preserving federated learning.

As we seek to deploy machine learning models beyond virtual and controlled domains, it is critical to analyze not only the accuracy or the fact that it works most of the time, but if such a model is truly robust and reliable. This paper studies strategies to implement adversary robustly trained algorithms towards guaranteeing safety in machine learning algorithms. We provide a taxonomy to classify adversarial attacks and defenses, formulate the Robust Optimization problem in a min-max setting and divide it into 3 subcategories, namely: Adversarial (re)Training, Regularization Approach, and Certified Defenses. We survey the most recent and important results in adversarial example generation, defense mechanisms with adversarial (re)Training as their main defense against perturbations. We also survey mothods that add regularization terms that change the behavior of the gradient, making it harder for attackers to achieve their objective. Alternatively, we've surveyed methods which formally derive certificates of robustness by exactly solving the optimization problem or by approximations using upper or lower bounds. In addition, we discuss the challenges faced by most of the recent algorithms presenting future research perspectives.

In this monograph, I introduce the basic concepts of Online Learning through a modern view of Online Convex Optimization. Here, online learning refers to the framework of regret minimization under worst-case assumptions. I present first-order and second-order algorithms for online learning with convex losses, in Euclidean and non-Euclidean settings. All the algorithms are clearly presented as instantiation of Online Mirror Descent or Follow-The-Regularized-Leader and their variants. Particular attention is given to the issue of tuning the parameters of the algorithms and learning in unbounded domains, through adaptive and parameter-free online learning algorithms. Non-convex losses are dealt through convex surrogate losses and through randomization. The bandit setting is also briefly discussed, touching on the problem of adversarial and stochastic multi-armed bandits. These notes do not require prior knowledge of convex analysis and all the required mathematical tools are rigorously explained. Moreover, all the proofs have been carefully chosen to be as simple and as short as possible.

In this paper, we examine the use case of general adversarial networks (GANs) in the field of marketing. In particular, we analyze how GAN models can replicate text patterns from successful product listings on Airbnb, a peer-to-peer online market for short-term apartment rentals. To do so, we define the Diehl-Martinez-Kamalu (DMK) loss function as a new class of functions that forces the model's generated output to include a set of user-defined keywords. This allows the general adversarial network to recommend a way of rewording the phrasing of a listing description to increase the likelihood that it is booked. Although we tailor our analysis to Airbnb data, we believe this framework establishes a more general model for how generative algorithms can be used to produce text samples for the purposes of marketing.

The pervasive use of social media provides massive data about individuals' online social activities and their social relations. The building block of most existing recommendation systems is the similarity between users with social relations, i.e., friends. While friendship ensures some homophily, the similarity of a user with her friends can vary as the number of friends increases. Research from sociology suggests that friends are more similar than strangers, but friends can have different interests. Exogenous information such as comments and ratings may help discern different degrees of agreement (i.e., congruity) among similar users. In this paper, we investigate if users' congruity can be incorporated into recommendation systems to improve it's performance. Experimental results demonstrate the effectiveness of embedding congruity related information into recommendation systems.

Deep neural networks (DNNs) have been found to be vulnerable to adversarial examples resulting from adding small-magnitude perturbations to inputs. Such adversarial examples can mislead DNNs to produce adversary-selected results. Different attack strategies have been proposed to generate adversarial examples, but how to produce them with high perceptual quality and more efficiently requires more research efforts. In this paper, we propose AdvGAN to generate adversarial examples with generative adversarial networks (GANs), which can learn and approximate the distribution of original instances. For AdvGAN, once the generator is trained, it can generate adversarial perturbations efficiently for any instance, so as to potentially accelerate adversarial training as defenses. We apply AdvGAN in both semi-whitebox and black-box attack settings. In semi-whitebox attacks, there is no need to access the original target model after the generator is trained, in contrast to traditional white-box attacks. In black-box attacks, we dynamically train a distilled model for the black-box model and optimize the generator accordingly. Adversarial examples generated by AdvGAN on different target models have high attack success rate under state-of-the-art defenses compared to other attacks. Our attack has placed the first with 92.76% accuracy on a public MNIST black-box attack challenge.